A recent survey by CryptoQuant shows that more than 60% of crypto investors are between the ages of 25 and 44. The study highlights that most investors are highly educated, with nearly 50% holding a bachelor’s degree and 28% holding an advanced degree.
Profile of the Average Crypto Investor
The survey, “2024 Crypto Survey: Exchange Use and Investor Behavior,” released on January 15, provides a comprehensive insight into the behavior of crypto investors. According to the data, 35% of respondents are between the ages of 25 and 34, while 26% fall into the 35-44 age group.
The majority of respondents say they invest less than $10,000 per year, which underlines the dominance of retail investors in the market. Regionally, Asia leads with 40% of users, followed by Europe (29%) and North America (10%).
The study also shows that the crypto market is heavily dominated by men, with 89% of respondents identifying as men and only 11% as women.
Binance remains favorite
Binance emerged as the most popular crypto exchange, with 53% of respondents saying they use the platform as their primary trading venue. 51% of users also reported that their biggest profits were made through Binance. Other platforms such as Bybit and OKX were more popular among full-time traders, while part-time traders more often preferred Coinbase and Kraken.
Binance dominates especially in Asia, Africa and South America, while Coinbase is preferred in North America, with 45% of users using the platform. Interestingly, 83% of investors closely monitor or completely avoid exchanges with regulatory issues. 32% of respondents consider Binance to be the most regulation-friendly platform.
Focus on top cryptocurrencies
Bitcoin (BTC) remains the most popular cryptocurrency, followed by Ethereum (ETH), Layer-2 solutions and DeFi projects. According to the survey, 18% of investors prefer Bitcoin for profit maximization, followed by Ethereum, Solana and XRP.
The focus on established projects such as Bitcoin and Ethereum shows that investors are betting on so-called blue-chip assets and avoiding risks with lesser-known tokens. This underlines the trust in proven projects within the crypto market.
The survey is based on data from 17,566 respondents and provides a comprehensive overview of current trends and preferences within the crypto community.