NFT overview – Pharrell Williams Becomes Brand Director for NFTs Doodles Project
3 min read
In case you haven’t been able to keep up with the latest news from the world of NFTs, here’s a brief selection of the ones that caught our attention the most.
From launches of new collections, to updates on platforms and other news about the crypto world, the idea is to bring an overview of what moved the market and caught the media’s attention during the week.
In today’s issue we bring you some news in the world of NFTs, including a new NFTs project by Bentley, which follows the trend of automotive brands to explore the web3. Also, the acquisition of the KnownOrigin marketplace by eBay and news about the Doodles NFT project.
Check out more about the latest news from the world of NFTs!
Pharrell Williams is the new Brand Director for Doodles NFT
Doodles, a popular collection of NFTs, has announced the integration of Pharrell Williams as the project’s new Brand Director. In addition, the team also announced their fundraiser, led by the company Seven Seven Six at the NFT.NYC event.
In his new role, Williams will artistically shape the collection’s viewpoint on music, artwork, products, animation and events.
In addition, he will also executive produce an album inspired by the project, called “Doodles Records”: Volume 1″, which will be released in conjunction with Columbia.
Records.
— Pharrell Williams (@Pharrell) June 22, 2022
Bentley explores Web3 with new collection of NFTs
Like other brands in the automotive world, Bentley also began to explore the web3. The project will be the brand’s first collection of NFTs, with just 208 tokens available.
According to the company, the NFT will be a unique work of art created by Bentley Design and will offer exclusive access and rewards to owners. According to the official statement, the project is the beginning of a long-term approach to expanding and improving Bentley’s participation in the Web3 ecosystem.
The number 208 refers both to the top speed of Bentley’s fastest Grand Tourer (the Continental GT Speed) and to the full production run of the iconic 1952 Continental R-Type, which inspired Bentley’s modern design DNA.
Bentley Sales and Marketing Board Member Alain Favey comments: “Bentley customers are living their lives online, purchasing luxury goods with digital currency and establishing businesses in the Metaverse. We have always engaged our clients where they explore their passions, and today that means being present in digital markets and offering NFT assets.”
With the launch of the collection, Bentley hopes to make its first foray into Web3 sustainably using the Polygon blockchain.
Today we announce our first venture into the NFT marketplace with a one-time NFT drop on the carbon-neutral @0xPolygon network, scheduled for September 2022 and limited to just 208 pieces. Discover more: https://t.co/hWnrz69L4g pic.twitter.com/ppSqq5MRAS
— Bentley Motors (@BentleyMotors) June 22, 2022
eBay acquires KnownOrigin NFTs marketplace
In order to continue exploring the digital world and NFTs, eBay announced the acquisition of the KnownOrigin marketplace. However, the companies did not reveal the value of the negotiation.
Jamie Iannone, CEO of eBay, said last year that the company was exploring cryptographic payments and studying/analyzing NFTs, which became available on eBay in May 2021.
David Moore, co-founder of KnownOrigin, comments: “As interest in NFTs continues to grow, we believe now is the perfect time to partner with a company that has the reach and experience of eBay. With more than twenty-five years of building like-minded communities of passionate individuals, we are excited for the opportunity to bring a whole new audience on this journey.”
Founded in 2018, KnownOrigin is a UK-based platform that allows for the buying and selling of NFT artwork. It works on the blockchain ETH and allows artists to create their own NFTs as well.
1/7 The mission was simple: could we build a new platform that would empower creators and give digital artists a chance to earn a living doing what they love. pic.twitter.com/X5zCkJHj1B
— KnownOrigin.io (@KnownOrigin_io) June 22, 2022
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