Google Cloud Establishes New Team for Web3 Infrastructure

Google Cloud, a cloud service offered by Google, is creating a team charged with developing services for enterprise customers looking to take advantage of blockchain technology. This is an initiative by the service to try to capitalize on the growing popularity of cryptocurrencies and related technologies.

As Google Cloud Vice President Amit Zavery highlighted, the platform’s goal is to become the first choice for developers working on Web3. According to him, this is a market that shows great potential:

“While the world is still in the early stages of Web3 adoption, it is a market that is already demonstrating tremendous potential, with many customers asking us to increase our support for Web3 and crypto-related technologies,” he wrote to employees in an email. mail to which CNBC had access.

Former Citigroup executive James Tromans, who joined Google in 2019, will be responsible for leading the blockchain team. He will report directly to Zavery.

Google Cloud Focuses on Blockchain Services

In a statement to CNBC, Zavery pondered that the division “is not trying to be a part of the cryptocurrency wave directly.”

Rather, the platform wants to provide technologies for companies to use and leverage the distributed nature of Web3 in their current businesses and enterprises.

While he did not provide details on the initiative, Zavery said that Google could deploy a hub that could be used by other companies to obtain blockchain data to build and run nodes or decentralized applications (dApps).

In this way, the service would simplify the process of building and running blockchain nodes. Consequently, this would facilitate the process of validating and recording transactions.

Zavery also pointed out that there is a possibility that Google’s tools will work in other computing environments. As an example, he cited Amazon Web Services, a service from his competitor Amazon.

In practice, Google Cound’s services would be similar to those offered by large tech companies. This includes Alibaba, Amazon and, previously, Microsoft – which ended its Azure blockchain services last year.

Google Cloud Initiatives on the Web3

This is not, however, Google Cloud’s first foray into the world of digital assets. After all, the cloud service already acts as a node operator and participates in the governance of blockchains.

In addition, Google Cloud has already collaborated with several blockchain projects. The list includes the EOS, Ontology, Chainlink, Theta Network, Hedera Hashgraph platforms and the Dapper Labs project’s Flow blockchain.

Even more recently, in May 2021, Google Cloud added support for Polygon datasets to the BigQuery service.